
be on their team
when someone you love is going through something — a new baby, a hard week, a hospital stay — their people want to show up.
now they can.
rally their friends, pool money for a gift card they pick themselves, and send something that says: we see you. you're not alone.
free to start. no app needed. takes 2 minutes.
how it works
who needs her people right now?
simple + powerful.
tell us about the moment
what are they going through? we'll match a badge, suggest a goal, and even help you write the message.
text the link to their people
share it with 5 friends or 50. everyone chips in what they can and writes something real.
they pick the gift card
a badge that names the moment, a gift card from their people, and a wall of messages from the people who see them.
for the hard moments and the happy ones
every badge was first sketched by hand, then stitched with thread and needle, then made digital. each one represents a real moment.
Back to Work
Caring for sick littles
Celebrating you
Coach
Had a baby
Hospital Stay100+ badges for every kind of moment
what would you send?
tell us about their moment and we'll help you rally the right people with the right words.
“her daughter spent the week in the hospital with RSV”
6 friends chipped in — they pick their own gift card
“she just had a baby and is home with a newborn”
8 friends chipped in — they pick their own gift card
“she went back to work and is pumping in a closet”
5 friends chipped in — they pick their own gift card
“they coached the team all season — practices, weekends, late games”
9 friends chipped in — they pick their own gift card
“margin is how hard moments become held ones.”
when friends rally around someone — with a badge that names the moment, messages that say “i see you,” and a gift card that says “take care of yourself” — something shifts.
she goes from invisible to seen. from alone to held. that's what rallies are for.

know someone who needs their team?
it takes 2 minutes to start. no app needed.
free to create. payments powered by stripe.
rally their village